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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

Promoting these special membership events is a multi-step process that could include written invitations, videos, and social media posts. Far and away one of the most effective channels for association event marketing is email. This reach of this medium is unrivaled, with 99% of consumers checking their email daily.

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Email Marketing vs. Marketing Automation [Explained]

Higher Logic

Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. Sure, you can personalize the emails by inserting their name, but that ’s about it.

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Make the Right Choice—Use Technology to Ignite Connection

.orgSource

The rapid-fire technological invention we are experiencing is exciting, filled with controversy, and laced with more than a little fear. AI is probably the most transformative technology in the history of humanity. We can use technology to strengthen those bonds. Technology provides numerous opportunities for a nutritious diet.

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Association Brain Food: 8.16.24

Reid All About it

Learn how to identify key issues that are affecting your community’s performance, craft strategies to get things back on track, and measure the impact of your approach. Host: Fridays@4 Speaker: Catherine Hackney, founder, Confident Communities Consulting Mon 8/19 at 8 a.m. More info/register. More info/register. More info/register.

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Association Brain Food: 9.13.24

Reid All About it

Gain tips and tools to become more strategic, think more strategically and, even more importantly, communicate strategically. Learn how one association used personalized communications to gather data that boosted member retention, non-dues revenue, and year-round member engagement. More info/register. But how do you get it?

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5 Ways Technology Can Push Your Fundraising Strategy Forward

Higher Logic

We all know it’s true: technology is becoming more vital with each passing day. As useful (and addictive ) as technology can be, many nonprofits still don’t know how to reap the full benefits of their various software platforms. Online community and marketing tools open up communications with your supporters.

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Association Brain Food: 10.11.24

Reid All About it

.* – MarketingMindshare: Measuring Marketing ROI Join a conversation on how your association is assessing the impact of your marketing efforts. Whether you’re in marketing, communications, technology, or another department, this event is designed to provide you with actionable knowledge and networking opportunities.